Fingerprint's domain authority grew 600% in one year, from 8 to 56.

Fingerprint, a device identification platform, had spent years with almost no search visibility. When Bussler & Co started in 2022, its domain authority was 8 out of 100 and its core keywords did not appear in the first ten pages of Google results.

Bussler & Co researched the fraud topics Fingerprint's buyers actually searched, including AI fraud, account sharing, and cryptocurrency scams. The team then wrote seven authoritative guides, each over 5,000 words, engineered to rank for those terms and position Fingerprint as a leader in fraud prevention.

Domain authority rose 600% in 2022, from 8 to 56. The guides held page-one positions, including #1 for "LLM fraud" as of September 2023. That same year, Fingerprint publicly reported record revenue growth and a doubling of its customer base.